Bull
| Bulls are traders who buy assets with the expectation that the price of those assets will increase. They are the opposite of bears, who sell assets with the expectation that the price will fall. Bulls typically buy assets when they believe the price is low and will rise in the future. They may buy assets for several reasons, including to earn a profit when they sell the asset at a higher price, to hedge against a possible price decline, or to diversify their portfolio. When bulls buy an asset, they are said to be "long" the asset. This is because they will profit if the price goes up, but they will lose money if the price falls. Bulls use many different strategies to choose which assets to buy. They may use technical analysis to identify trends in the market, or they may use fundamental analysis to choose assets that they believe are undervalued. No matter what strategy bulls use, they always take on the risk that the price of the asset they buy will fall instead of rise. |
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